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In West Bridgewater
Marketing Assistant
$60,000 - $80,000 
West Bridgewater
MA
December 20, 2024Our client, the leading in its industry with over 35 years of success, is seeking a dedicated Marketing Assistant.
Responsibilities:
Social Media & Email Marketing:
- Review and analyze existing social media and email marketing strategies, identifying areas for improvement based on data analysis (e.g., engagement rates, conversion rates, click-through rates).
- Propose and implement new, data-driven marketing strategies to increase brand awareness, drive website traffic, and generate leads.
- Create and schedule engaging social media content across various platforms (e.g., Facebook, Instagram, LinkedIn).
- Develop and execute targeted email marketing campaigns, including newsletters, promotional emails, and automated drip campaigns.
- Monitor and analyze campaign performance, track key metrics, and generate reports to identify areas for optimization.
Competitor Research:
- Conduct in-depth research on competitor marketing strategies, including their social media presence, email marketing campaigns, and advertising efforts.
- Identify product differentials and competitive advantages to effectively position our brand in the market.
- Explore and identify underutilized marketing channels and strategies employed by competitors.
Content Creation & Design:
- Create visually appealing graphics and engaging content for social media and email marketing campaigns using design tools.
Requirements
- 2+ years of successful experience in a marketing role, with a strong emphasis on social media and email marketing campaigns.
- Demonstrated ability to analyze marketing data, extract key insights, and translate these insights into actionable strategies and data-driven proposals.
- Proven ability to create visually compelling graphics and engaging content using graphic design software.
- Strong research, analytical, and problem-solving skills with the ability to think creatively and outside the box.
- A strong work ethic, a hunger to succeed, and a desire to lead and contribute significantly to the company's overall marketing strategy.
Benefits
- Health, dental, vision insurance packages
- Paid time off
- 401(k)
- Leadership development opportunities
Marketing Assistant
West Bridgewater
MA
December 20, 2024 page 1 of 1
